American tennis star Emma Navarro will debut a fresh on-court look in 2026 as part of her long-term partnership with FP Movement. Free People’s activewear label has secured a multi-year deal with the former world No. 8, marking a new chapter in her tennis journey. Sharing the update online, the American posted a clip that paired an inspirational message from her father, Ben Navarro, with a touching childhood moment showing him coaching her.
Jessica Pegula Responds to Emma Navarro’s Father-Daughter Tennis Moment
It is worth noting that Navarro was previously signed with Fila, a brand founded in Italy and now headquartered in South Korea following its 2007 acquisition.
Along with the announcement, FP Movement introduced two new tennis outfits inspired by Navarro’s on-court looks. The Crossover Set includes a periwinkle racerback tank, a black skirt, and a half-zip vest, which she will wear at the Australian Open. Meanwhile, the Comeback Set presents a more classic option, featuring a white T-shirt and a skirt with navy detailing.
The collaboration will extend across multiple facets of FP Movement’s platform. Over the course of the partnership, Navarro will take part in brand campaigns, social-led content initiatives, and real-life experiences that engage the brand’s wider community.
As mentioned earlier, Navarro shared the announcement via a collaborative Instagram post with FP Movement. The video intercuts scenes of her present-day self training on court with footage from her childhood practice sessions. At the same time, Navarro provided a voiceover that delivered a personal and motivating message to viewers.
“My earliest memory of playing tennis is with my dad. He always pushed us to love the work, and trust what follows. I think it is so important as we grow up to always keep moving and look back on how far we have come. That’s what movement is really. It’s the growth you have from working hard every day,” she said.
The clip drew widespread attention, and Navarro’s compatriot and world No. 6, Jessica Pegula, was no exception. After seeing the heartfelt clip featuring Emma’s childhood moment with her father, Pegula wrote in the comments: “So ready for this.”
Ben Navarro is a prominent American businessman who founded Sherman Financial Group and, through Beemok Capital, owns luxury hospitality assets and major tennis tournaments, including the Charleston Open and the Cincinnati Open. He has an estimated net worth of around $4.8 billion. Away from his business interests, he has been a consistent supporter of his daughter’s tennis pursuits, frequently seen cheering her on during her matches.
The 24-year-old has firmly established herself as a leading presence on the WTA Tour, having climbed to a career-high world No. 8. Her dominance is also underscored by a semifinal run at the 2024 US Open and quarterfinal appearances at the 2025 Australian Open and Wimbledon.
