The Super Bowl 60 matchup between the New England Patriots and Seattle Seahawks is the biggest day on the NFL calendar. Even so, halftime performer Bad Bunny has garnered headlines ever since he was announced as the game’s halftime performer.
His performance, complete with appearances by Lady Gaga and Ricky Martin and stunning visual effects, has set the internet ablaze.
Bad Bunny Emphasizes Peace, Unity in Super Bowl Halftime Show
The production of this year’s halftime show was remarkable, and Bad Bunny, who performed entirely in Spanish, delivered a show that Latin America can certainly be proud of.
Even non-Spanish speakers who tuned in can take something away from it, if nothing other than the catchy, mesmerizing rhythm of his music.
During his performance, a message appeared on the Jumbotron, saying, “The only thing more powerful than hate is love.”
Lo único más poderoso que el odio, es el amor.
The Only Thing More Powerful Than Hate is Love. @sanbenito #AppleMusicHalftime pic.twitter.com/0VDQlSjet9
— NFL (@NFL) February 9, 2026
The NFL doubled down on this message, posting on X with that exact wording.
At the end of his performance, Bad Bunny also held up a football with the words “Together, we are America” written on its underside.
Bad Bunny has been the subject of criticism in recent weeks from viewers who would’ve preferred that the league book an artist for the halftime show who performed exclusively in English.
However, on the heels of winning three Grammy Awards this past week, having Bad Bunny lead the halftime show was a major win for the NFL, as they intend to continue expanding their product globally.
Remarkably, even Bad Bunny’s messaging of hope and unification was enough to anger certain groups. Turning Point USA announced a lineup for their own “All-American” halftime show that would air during Bad Bunny’s performance.
The conservative organization announced a lineup featuring Kid Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett; all performances were streamed on YouTube.
Bad Bunny’s Roots Helped Provide Cultural Impact in America
Bad Bunny is Puerto Rican. He was born in Bayamón, Puerto Rico, and grew up in Vega Baja. Vega Baja is a coastal municipality west of San Juan.
A municipality is a city or town that has corporate status and local government. Puerto Rico is a U.S. territory. People born there are American citizens.
He began making music while attending the University of Puerto Rico at Arecibo. Like many young artists of the 2010s, he uploaded early recordings to SoundCloud and gained popularity through streaming.
His early tracks blended reggaeton and Latin trap. Those unique sounds helped introduce his music beyond Puerto Rico. Wider attention followed in 2016 with the songs “Diles” and “Soy Peor.”
His 2025 album “Debí Tirar Más Fotos” opened at No. 1 on the Billboard 200. Last Sunday, he won Album of the Year at the 2026 Grammy Awards for “Debí Tirar Más Fotos,” the first Spanish‑language album to receive that honor.
That the entire performance was in Spanish was not inclusive. The dominant language in this country is English – if you don’t speak Spanish you were essentially excluded from a full experience of the show. Not appropriate in the current political climate.
They had alternative programming for @$$holes. Turn the dial.
Thank you Bad Bunny. You brought Puerto Rico to the football field. I love the unity and your music. So proud 👏 your halftime was truly America. Thanks! for all that love.❤️
Again, The only thing more powerful than hate is love and No One Is Illegal on Stolen Lan.
Sit on that.
I am so proud as an American that Bad Bunny and company performed beautifully and powerfully during the Superbowl 60 halftime!
Wish we would have turned to TPUSA, bad bunny was bad! Was thinking it would get better but didn’t. Who’s idea was that anyway??? They should be gone!!
Please “self-deport”