Tom Brady made himself a household name as the greatest football player ever. While his success on the field was unmatched, he also built a business empire meant to outlast his playing days.
That empire includes a growing list of business ventures that continue to expand in retirement—most notably, his role as a minority owner in multiple sports franchises. Here’s a deeper look at Brady’s investments in the sports world.
Tom Brady’s Multi-Business Empire
Las Vegas Night Owls
This Major League Pickleball club marked Brady’s first sports investment and the start of his budding business presence in Las Vegas. In 2022, he partnered with tennis legend Kim Clijsters to become a founding investor as the league underwent major expansion.
In the league’s first season in 2023, the Night Owls finished as the second-worst team. But by Season Two, they made a giant leap — rising 16 spots to finish seventh overall and third among the Challenger teams.
Las Vegas Aces
Brady’s next Vegas move was a minority stake in the WNBA’s Aces. He bought in through majority owner Mark Davis, who he’d go on to work with on other ventures.
Brady brought his experience and winning mindset — and his presence seemed to make an immediate impact. The Aces won their second straight WNBA championship soon after, with A’ja Wilson taking MVP honors the following season.
Birmingham City FC
Brady took his investment game overseas with English club Birmingham City FC. Through a partnership with Knighthead Capital Management LLC, he became a minority owner and chairman of a new advisory board.
Since his arrival, Birmingham has won its second-ever Championship title—less than two years into his tenure—and made its first EFL Trophy final appearance in 30 years, finishing as runner-up.
Las Vegas Raiders
The seven-time Super Bowl champion added an NFL team to his portfolio in 2024 when he officially became a five percent minority owner of the Las Vegas Raiders in October.
Since then, Brady has been busy trying to turn the franchise around. He helped bring Pete Carroll as head coach and traded for quarterback Geno Smith to help stabilize the position.
Team Brady
In 2024, Brady entered the electric boat racing scene by forming Team Brady, which competes in the E1 Series. The team had immediate success, winning three races and claiming the world championship.
Brady’s Non-Franchise Investments
TB12
Launched in 2013 while he was still playing, TB12 is a wellness brand Brady co-founded with longtime trainer Alex Guerrero. Guerrero played a significant role in Brady’s recovery from a torn ACL suffered in 2008 and has been a key figure in his longevity.
BRADY Brand
The BRADY apparel brand launched in 2021 as Brady’s personal fashion label. To boost it out of the gate, the brand partnered with 10 college athletes to serve as ambassadors.
Among them is Colorado quarterback Shedeur Sanders—one of the top QB prospects in the 2025 NFL Draft and the son of NFL legend Deion Sanders.
Autograph
Also in 2021, Brady joined forces with stars like Justin Herbert, Sabrina Ionescu, and Tony Hawk to launch Autograph, a platform born out of the NFT craze. But after the market downturn and the collapse of FTX, the company shifted direction.
Now, Autograph focuses on creating long-term engagement between celebrities and fans, building loyalty beyond digital assets.
NoBull
Brady also partnered with NoBull, a Boston-based athletic wear company. As part of the move, he transitioned TB12 and the BRADY Brand into NoBull’s ecosystem.
He’s now the company’s second-largest shareholder, giving him a unified base for his ventures in health, performance, and apparel.