Jason Kelce and Travis Kelce teamed up with Caitlin Clark for the release of her first “brand anthem” commercial ahead of 2026. Ahead of the launch of the basketball superstar’s collection, the two brothers took part in the commercial.
How Did Jason and Travis Kelce Help Caitlin Clark In Promoting CC Collection?
In the commercial, Clark is shown making baskets from progressively greater distances at others’ urging. Jason and Travis appear on their popular podcast, “New Heights,” and insist that Clark cannot make a shot from long range. Jason points out that “she can’t make it from there,” while Travis, who’s laughing in denial, jumps up and says, “No chance.”
The brothers joined a list of celebrities, including Travis Scott and Michael Che, to promote the collection, which is set to debut its first signature shoe and apparel in 2026.
Nike launches Caitlin Clark’s first “brand anthem” commercial ahead of her 2026 CC Signature collection launch:
“From Anywhere.”
Starring: @CaitlinClark22 / @trvisXX / @tkelce / @JasonKelce / Michael Che & Lisa Bluder pic.twitter.com/KHcAgkBFLY
— Nick DePaula (@NickDePaula) December 25, 2025
Clark, who plays for the Indiana Fever in the WNBA, was the first pick of the 2024 WNBA Draft. She quickly established herself as the face of the league after a stellar college career in Iowa, including multiple individual accolades, three gold medals representing the U.S. at the youth international level, although she couldn’t win the NCAA Championship while in Iowa.
The commercial features Clark shooting a basketball in the streets, but she’s constantly challenged to make a shot in other venues. The promotion ends with a game-winning shot by Clark, who smirks at the camera and says, “from anywhere,” the theme of the commercial.
While the Kelce brothers made their careers in a different sport, they have become cultural symbols in recent years through their podcast, “New Heights.” Travis became engaged to superstar singer Taylor Swift, and her appearance on the podcast reached over 10M viewers within hours of its premiere.
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Iowa’s women’s college basketball head coach, Jan Jensen, also appears in the commercial. She’s filmed standing by Clark’s number 22 on the court, but instead of asking whether she can make a shot, she shrugs her shoulders and says, “I’m not even gonna ask.” Jensen coached Clark over her four years in Iowa.
When news of Clark’s collection was released, she stated that “it was a dream come true” and the importance of the signature, as she wanted to “leave a mark in the game” and “that was another way that she could do it.”
