Roger Federer remains the undisputed king of grass courts, and while he may no longer grace the lawns of Wimbledon as a competitor, he continues to make headlines off the court. According to reports, the 20-time Grand Slam champion has just joined one of the most exclusive clubs in sports history by becoming a billionaire.
According to Bloomberg’s Billionaires Index, Federer’s net worth in 2025 stands at an estimated $1.3 billion. A major portion of that fortune has resulted from Federer’s 3% stake in a Swiss company called On. This stake roughly translates to $500 million, with the company being worth $17 billion today.
It’s a remarkable milestone, and one that speaks to more than just his brilliance with a racquet. So, how did the Swiss maestro climb to such financial heights? Let’s take a closer look.
A Closer Look at Roger Federer’s Finances
Roger Federer made his ATP debut at just 17 years old, stepping onto the professional stage at the 1998 Swiss Open in Gstaad. His journey to greatness truly began two years later, when he defeated Michael Chang at the 2000 Australian Open, which was his first Grand Slam win.
But it was between 2003 and 2018 that the Swiss icon peaked, collecting 20 Grand Slam titles and cementing his legacy as one of the greatest players in tennis history. Alongside the trophies came a substantial payday. By the time he retired in 2022, Federer had earned approximately $130.6 million in prize money.
Yet, that’s just the tip of the iceberg. The real game-changer came through a chance encounter, thanks to his wife, Mirka, who once bought a pair of sneakers from a rising Swiss brand, On Running.
Founded in 2010, the company had made a name for itself with high-end running shoes featuring a distinctive sole design, originally crafted using garden hose offcuts by co-founder and former Ironman athlete Olivier Bernhard.
Federer bought a 3% stake in On Holding and even helped design his signature sneaker. Fast-forward to today, and On is valued at nearly $17 billion, making Federer’s stake worth at least $500 million, according to Bloomberg.
Today, On has an elite roster of athletes, including Iga Świątek and men’s tennis players Ben Shelton and João Fonseca. Moreover, On also signed Zendaya as its brand ambassador after her role in the tennis-themed movie Challengers.
Apart from this, the bulk of Federer’s fortune has come not from his success on the court but from a series of high-profile endorsement deals. These off-court moves have propelled his net worth to around $1.3 billion, placing him in a league of his own among global sports icons like Michael Jordon ($3.5 billion) and Tiger Woods ($1.36 billion).
Roger Federer’s investment in On Holding, which is now worth close to $17B, has earned him at least $500M, making him one of the few athletes to reach billionaire status.https://t.co/CADu2hbfVh
— Lisa Scherzer (@lisascherzer) June 27, 2025
Many of Federer’s endorsement deals have spanned decades, including long-term partnerships with Credit Suisse (now UBS Group), luxury watchmaker Rolex, and Swiss chocolatier Lindt & Sprüngli.
In 2013, he co-founded the management company Team8 with his longtime agent Tony Godsick, helping to steer his career and business ventures. Some of Federer’s most lucrative deals came toward the twilight of his career.
After nearly 22 years with Nike, Federer signed a deal with Uniqlo in 2018, as he neared retirement. The Japanese clothing giant owned by Fast Retailing reportedly offered Federer a staggering $300 million over 10 years.
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Recently, he waved the French flag at the start of the iconic Le Mans endurance race and unveiled a new Uniqlo clothing line in Paris. With the 138th edition of Wimbledon just around the corner, fans can likely expect to see him back where it all began, but in a different role.
