Bill Belichick’s girlfriend, Jordon Hudson, has made headlines this week for several reasons, the latest of which is a Dunkin’ Donuts commercial.
Coach Belichick, 73, has been dating the 24-year-old Hudson since 2023, when they started to appear in public together. However lately, things have gotten a little odd.
How Did Jordon Hudson Meet Bill Belichick?
Hudson first met Belichick on a flight on Feb. 11, 2021. They discussed “philosophical lectures” and the legendary coach signed a textbook for her. Hudson was a student at Bridgewater State University where she graduated with a degree in Philosophy.
The two have known each other for four years now, dating publicly for a year, while finding themselves on the receiving end of countless jokes during that span. They were frequently mentioned during the “Tom Brady Roast” on Netflix, followed by the same treatment at the 2025 NFL Honors awards night hosted by Snoop Dogg.
Recently, Hudson made headlines for the way she interrupted Belichick’s interview on “CBS Sunday Morning.” They had already noted that Hudson was a “constant presence” during the interview, and when Belichick sat down to talk, she jumped in.
Tony Dokoupil asked the former New England Patriots head coach how he and Hudson met to start the interview, then Hudson promptly stated: “We’re not talking about this.”
Jordon Hudson ‘forced’ her way in Dunkin’ Super Bowl ad with Bill Belichick https://t.co/shR3KaOWvW pic.twitter.com/UCDg7KIYAX
— New York Post (@nypost) May 2, 2025
Now, new information has emerged, and it seems the CBS interview wasn’t the first time she’s forced her way into Belichick’s public appearances. According to a report from Page Six, Hudson forced her way into a Dunkin’ Donuts ad alongside Belichick.
Former ESPN reporter Pablo Torre explained on the “LeBatard Show” that Hudson is acting as Belichick’s “de facto agent,” and that anybody wanting to book him for a project or a public appearance has to go through her.
North Carolina Brass Worried About Belichick
The Belichick-Hudson relationship is certainly getting a little odd. The “Hard Knocks” series on HBO was supposed to follow Belichick’s new coaching tenure at North Carolina, but the show has since been scrapped. Hudson is the rumored reason for the project falling apart.
She reportedly demanded to be an executive producer for the show, wanting to see daily tapes and progress of the project. The “Hard Knocks” crew decided they weren’t able to work under those conditions. Predictably, the project was cancelled.
According to TMZ, North Carolina brass is growing concerned with Hudson’s continued and strange involvement. They invested heavily as a program to have Belichick run the football team, and this could now serve as a distraction.
