Basketball might be his day job, but Domantas Sabonis is playing a much bigger game off the court. With a record-setting NBA contract, partnerships with brands like Nike and Dialpad, and even a Napa Valley wine business, he’s proving that smart moves go far beyond the hardwood.
What the Sacramento Kings Pay Domantas Sabonis
Sabonis signed a five-year deal with the Sacramento Kings worth around $217 million, which included $195 million of new money. This contract ensured that he would be with them until the 2027-28 season.
Under this contract, his salary structure is as follows: He will earn around $40.5 million for the 2024-25 season, $43.6 million for the 2025-26 season, $43.8 million for 2026-27, and $49.9 million for the 2027-28 season.
He is Building His Brand Beyond the Basketball Court
Beyond the NBA, he has made several deals with Nike, Citadele Bank, Dialpad, etc., which make him millions annually.
He has been a close affiliate with Nike since 2016. In an Instagram post, he shared how he felt while working with Nike, saying, “I’m very excited to remain a part of the Nike Family!” In February 2021, he launched his personalized Nike Kobe 6 Player Edition in a match against the Indiana Pacers.
He also made an endorsement deal with Moose Knuckles, a brand known for its high-end outerwear accessories. The brand has a history of featuring notable athletes. One such moment is from the fall/winter 2024 season, when the brand showed basketball legend Dennis Rodman, model Amelia Gray, and actor Arthur Chen.
Sabonis collaborated with Citadele Bank in 2021 by becoming its brand ambassador. This was his first endorsement deal in Lithuania, and under this collaboration, Citadele Bank secured the rights to use his image and name for promotion.
On April 20, 2023, he became the brand ambassador for Dialpad Inc. This collaboration aligns with the brand’s ongoing collaboration with the Kings organization and the broader Sacramento community. While working with them, he said, “Artificial intelligence does the same for people across industries—making it easier to work, communicate, and collaborate like you’re part of a winning team.”
Investments That Are Expanding His Net Worth
In 2025, Sobanis’ net worth is estimated to be around $30 million, which consists of all of his brand endorsement deals, NBA contracts, and investments. Other factors also contribute to his net worth.
In 2024, Sobanis, with his wife, co-founded Ones by Sabonis, a premium Napa Valley wine brand. Their first release was a 2022 Cabernet Sauvignon sourced from Howell Mountain, which was a result of a collaboration with veteran winemaker Joe Harden.
He also invests in startups, such as Dapper Labs, a blockchain-based company renowned for creating digital collectibles and NFTs, including the popular NBA Top Shot platform.
Another one is Overtime, a sports media network that produces content targeting the next generation of sports fans, encompassing highlights, documentaries, and original programming.
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All these factors come together to make his net worth what it is today.
