The WNBA has a new face, and it’s been evident who reigns supreme. Caitlin Clark has taken over the world of basketball since her arrival in the league, and she continues to stand as the biggest draw in women’s basketball.
Caitlin Clark, Indiana Fever Generate Massive Viewership
Clark, who won Rookie of the Year last season, is gearing up for her second year in the league, and the implications are major for what the future holds. Could Clark help lead her Indiana Fever team to the playoffs again and potentially win MVP? There’s a big chance that it occurs.
The Fever have added firepower to the team, notably bringing in Sydney Colson, Sophie Cunningham, and DeWanna Bonner to increase their chances of winning. The WNBA, having Clark in a winning position, could become a major boost for their ratings, as evidenced by her popularity.
The Fever took on the Brazilian national team in a preseason battle that they dominated. Clark made her debut this season in that game, going viral for a near-logo 3-point shot that sent the crowd into a frenzy.
With that level of excitement, it should come as no surprise that Clark’s season debut reached a large number of viewers, as the Fever defeating Brazil drew over 1.3 million viewers, an astronomical number for a preseason game.
Caitlin Clarkâs preseason debut drew 1.3 million viewers
More watched than:
-Any NBA preseason game since 2018
-All but 2 NBA preseason games since 2010
-Game 1 of the 2024 WNBA finals pic.twitter.com/j0U0hpdpxS— Clark Report (@CClarkReport) May 6, 2025
That game drew more viewership than any NBA preseason game since 2018 and more than Game 1 of the 2024 WNBA Finals, an incredible feat for the league. The power and ability to captivate fans that Clark displays are unmatched in the WNBA. With the buzz around this upcoming season for the Fever, there is a very good chance that the ratings go much higher than this preseason game.
Can Clark Lead Indiana to the WNBA Finals?
The buzz surrounding Clark is that this season will be a major breakout year for her team in terms of playoff success. Despite the small success they experienced last year, the Fever have a tough ladder to climb to become the WNBA champions.
Clark will, of course, lead the way, but the roster will have to complement her in multiple ways. Luckily, it seems as if Clark and company have the focus to make it happen, as evidenced by their preseason performances so far.
The competition is stiff in the WNBA. The Las Vegas Aces, Los Angeles Sparks, Minnesota Lynx, and defending New York Liberty will all be tough to take down. Can Clark and the Fever make it to their desired goal?