NASCAR driver Brad Keselowski has paid tribute to the late Formula 1 icon Eddie Jordan following news of his passing. Jordan, the legendary F1 team owner, died on Wednesday, March 20, at the age of 76.
Born in Dublin, Ireland, Jordan was well known in the motorsports community. He initially rose through the ranks as a racer before transitioning into team ownership.
During the 1970s and early 1980s, Jordan found success behind the wheel, winning the Irish Kart Championship and competing in Formula Ford, Formula 3, and Formula 2. He also made an appearance at the prestigious 24 Hours of Le Mans.
By the late 1970s, Jordan had established his own racing team, which steadily climbed the ranks before securing a spot on the Formula 1 grid in 1991. That same year, he famously gave Michael Schumacher his F1 debut.
Brad Keselowski Honors Late F1 Legend Eddie Jordan
Keselowski expressed his admiration for Jordan by reposting a BBC announcement about his passing. He shared a heartfelt tribute on X, calling Jordan a “legend” in the world of motorsports.
Keselowski wrote, “What a legend. Was thinking about him earlier this week, wondering how he did everything he did… certainly to the fullest. #Godspeed.”
What a legend.
Was thinking about him earlier this week, wondering how he did everything he did… certainly to the fullest#Godspeed https://t.co/xZrk1SzQVa
— Brad Keselowski (@keselowski) March 20, 2025
Like many in the motorsports world, Keselowski was deeply inspired by Jordan. The Irishman left a lasting mark on the sport with his flamboyant style, fierce passion, and unconventional methods.
During his time in Formula 1, Jordan gave many drivers their first opportunity, including Schumacher, who made his debut with Jordan’s team in 1991. Other big-name drivers, such as Rubens Barrichello, Martin Brundle, Damon Hill, and Jean Alesi, also raced for his team over the years.
Jordan’s team won its first Grand Prix at Spa in 1998, but after securing a few victories, he sold the team in 2005. However, he wasn’t yet done with Formula 1.
In 2009, Jordan made a comeback as a pundit for the BBC’s F1 coverage, where he spent several years entertaining viewers and breaking major stories. He later moved to Channel 4 in a similar role. Jordan also appeared as a guest on the British TV show “Top Gear” and co-hosted the popular podcast “Formula For Success” with former BBC colleague David Coulthard.
Keselowski’s tribute joins an outpouring of condolences from the Formula 1 and motorsports community as drivers, teams, and fans reflect on Jordan’s incredible legacy.