In a dramatic turn of events at the end of the 2024 regular season, Liam Coen signed with the Jacksonville Jaguars to become the team’s next head coach. He had agreed to extend his contract as the offensive coordinator of the Tampa Bay Buccaneers earlier, but he changed his decision at the last moment.
If Coen had extended with the Bucs, he would have reportedly become the highest-paid offensive coordinator in the NFL. With the Jaguars, how much is he earning in 2025? Let’s find out.

Liam Coen’s Contract and Salary
According to ESPN’s Jeremy Fowler, Coen’s five-year contract with the Jaguars pays him an average of $12 million per year; this is more than double what he would have earned as the highest-paid offensive coordinator. ESPN reported that the agreement between the Bucs and Coen was about $4-5 million per year.
This is a significant pay rise for Coen, and it makes him the 10th-highest-paid head coach in the NFL in his first assignment, though this is estimated as coaching contracts are not often made public. Jaguars owner Shahid Khan personally interviewed Coen, and he would be expecting a similar turnaround for Jacksonville like he produced in Tampa, Fla.
It was Coen’s first season in Tampa Bay, and he immediately led one of the best offenses in the NFL. The Bucs ranked third in PFSN’s Offense+ metric, a huge leap from last year’s 22nd-place ranking.
Under Coen’s coaching, Baker Mayfield posted one of the best seasons in Buccaneers history and ranked sixth in PFSN’s QB+ metric (after ranking 13th in 2023) and eighth in EPA per play (after ranking 14th in 2023). Mayfield and the Bucs offense produced at elite levels despite missing Chris Godwin for the final 10 games of the regular season and Mike Evans missing three.
One key development to Mayfield’s sensational season was his ability to avoid pressure. In 2023, Mayfield was pressured on 34% of his dropbacks and had the fifth-deepest aDOT (8.6 air yards).
His tendency to hunt for big plays led to some explosive games and caused him to invite more pressure. In 2024, Mayfield was pressured on 24% of his dropbacks, the third-lowest. His willingness to get the ball out of his hands earlier was a big part of that.
Mayfield’s aDOT dropped from the fifth-deepest to the seventh-shortest (6.9 air yards). Could Trevor Lawrence be the next Mayfield? Lawrence has seen his QB+ grade decline in three consecutive seasons (79.5 in 2022, 67.1 in 2023, and 64.5 in 2024), failing to succeed despite an increased level of aggression.
What helped Mayfield succeed in 2024? Under Coen’s watch, his aDOT was dialed back by 18.6%, and he thrived on those short passes (under 10 air yards). Before working with Mayfield in Tampa, Coen did a terrific job developing Will Levis on the Kentucky Wildcats. Although Levis hasn’t worked out in the NFL, he took a huge step in 2021 under Coen’s tutelage, and Khan would hope he can now revive Lawrence’s career.
The Jaguars have been great under Coen in the offseason so far, particularly in the 2025 NFL Draft, where they traded up to select a generational prospect in Travis Hunter at No. 2 overall. Coen was a fan of Hunter and backed him in playing on both sides of the ball.