Colorado football head coach Deion Sanders has maintained a tense, adversarial relationship with the local media since arriving in Boulder to lead the Buffaloes. Coach Prime has sparred with local beat reporters on several occasions, restricted player access, and staged viral press-conference standoffs.
But there are moments when Sanders shows affection for reporters. On Saturday, he showed his love and support to the family of the late Colorado reporter Adam Munsterteiger, who died Tuesday night from undisclosed health conditions.
Deion Sanders Shows Support to Adam Munsterteiger’s Family
Sanders offered words of encouragement to Liz Munsterteiger, who wrote a long tweet on X detailing what she went through during her husband’s recent health struggles. Adam had served as BuffStampede’s publisher since 2003 before his tragic passing.
She explained that they “never wanted to burden anyone” and admitted that the couple “took a lot of misplaced pride in not asking for help.”
She added that “he was taken from this world much too soon,” and urged everyone who knew Adam to share any stories they may have about him.
“Those words have brought me, the kids, and our whole family so much comfort,” Liz Munsterteiger said.
She also shared the family’s GoFundMe page, which has already raised nearly $23,000 at the time of publication.
@adamcm777 and I took a lot of misplaced pride in not asking for help.
We never wanted to burden anyone. We always believed we could pull through our challenges together.
When Adam went to the hospital for the first time just one month ago, I had an overwhelming feeling that I…
— Liz Munsterteiger (@lzmunsterteiger) May 23, 2026
Sanders responded with an affectionate message to Liz and her family.
“We Love you and we appreciate u. We got u! 🙏🏾,” Sanders said.
We Love you and we appreciate u. We got u! 🙏🏾 https://t.co/MEiKhqZPhG
— COACH PRIME (@DeionSanders) May 23, 2026
This was not the first time Coach Prime expressed his love for the reporter and his immediate family. On Wednesday, Sanders sent his thoughts and prayers after learning of Munsterteiger’s death.
“Let’s stop taking this day for granted! Someone waaay more deserving didn’t wake up this morning but we did and we somehow take this gift for granted. Today is a gift therefore let’s live it being appreciative & kind. God bless u,” Sanders wrote on social media.
“We appreciated u @adamcm777 and respected u truly. Thank u for being u and I’m praying for entire family, friends & loved ones. Adam is 1 of 1. God bless!”
Sanders has sent multiple heartfelt messages to the Munsterteigers during this difficult time, showing that there’s more than meets the eye when it comes to his relationship with the local media in Colorado.
